10 Best Online Marketplaces in Japan to Sell or Shop in 2025
- Published on : 04/01/2025
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- Last Updated on : 08/12/2025
B2B
FAQs
Q1: Can I sell on Japanese marketplaces without registering a business in Japan?
Yes, many platforms like Global Trade Plaza, Amazon Japan, and Qoo10 allow cross-border selling. However, some local platforms like Yahoo! Shopping Japan or Rakuten may require a local presence or an intermediary service provider.
Q2: Which Japanese marketplace is best for international sellers?
Amazon Japan and Global Trade Plaza are top choices for global sellers. Amazon offers fulfillment support through FBA, while Global Trade Plaza provides verified B2B leads and supports exporters looking to enter the Japanese wholesale market.
Q3: Do I need to speak Japanese to sell online in Japan?
While not mandatory, having localized listings in Japanese significantly improves performance. Some platforms offer translation tools, but professional localization is recommended for building buyer trust.
Q4: Can I sell handmade or niche products in Japan?
Yes. Platforms like Base.jp, Minne, and Creema specialize in handmade, artisan, and niche items—ideal for boutique sellers or small creative brands.
Q5: Are Japanese consumers open to buying from foreign sellers?
Absolutely—but they value quality, prompt communication, and clear shipping policies. Providing excellent customer service, localized listings, and reliable delivery can help build a strong reputation.
About Author
Author Name : Mohd Shahan
Bio : Observing the way B2B trade shifts—through catalogs, inquiries, and verified listings—has shaped how I write. My focus stays on marketplace activity, global sourcing behavior, and what businesses can expect when operating through platforms like Global Trade Plaza.
